The Truth Behind a Decorative Photo

Scientists discover that people are more likely to believe a claim when it
is accompanied by a decorative photo.

Scientists discover the truth behind Colbert’s ‘truthiness’

“Newman and colleagues showed people a series of claims such as, “The
liquid metal inside a thermometer is magnesium” and asked them to agree or
disagree that each claim was true. In some cases, the claim appeared with
a decorative photograph that didn’t reveal if the claim was actually true
 such as a thermometer. Other claims appeared alone. When a decorative
photograph appeared with the claim, people were more likely to agree that
the claim was true, regardless of whether it was actually true.” 

Science Daily


About mcgillmedia

I take pictures and teach other people how to do it, too.
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